In the competitive world of electrical services, a powerful name is more than just a business identifier—it’s the spark that ignites customer interest and trust.
The right electrical company name carries profound meaning, reflecting your expertise, values, and the unique energy you bring to every project.
Selecting the perfect electrical business name connects you with clients searching for reliable services. Explore this diverse collection of names spanning various styles and themes, each carrying the electric charge of professionalism and creativity.
Join our journey as we illuminate the possibilities for your electrical business identity, paying tribute to the incredible power of connection between service providers and customers.
Discover a comprehensive list of names for your electrical company, from professional to creative, location-based to humorous. Let’s find the ideal name that powers up your business identity!
The Importance of a Good Electrical Company Name
A catchy business name is a powerful tool for brand recognition. It’s the hook that reels in potential customers and makes your business stand out in a crowded market.
On the other hand, a well-thought-out name also reflects business professionalism.
It shows that you have invested time and effort into building your brand, which can instill trust and confidence in your customers.
Furthermore, a name that is tailored to your target audience can be an effective magnet, drawing in the customers you are aiming to serve.
Characteristics of a Good Electrical Company Name:
- Electricity companies often prefer concise and straightforward business names.
- Choose a company name that’s easy to pronounce and spell. It’ll make it convenient and accessible for others to remember and find your business.
- Choosing unique and interesting names for your electricity-related projects yields better results compared to using copied or generic options.
- Electrical company names usually don’t lead to abbreviations.
- Avoid too many trendy names.
Top Electrical Company Names and Why They Work
With the right name, a business in the electrical industry can really light up its brand. Here are some of the top electrical company names and why they work:
- Watts Up Electric – This name is straightforward and memorable, while also conveying a friendly attitude.
- Bright Sparks Electric – This name is clever and creative, which sets it apart from generic electrical company names.
- CenterPoint Energy – This name is powerful and authoritative, which can give customers the confidence they need to trust your business.
- Lighten Up Electrical – This name is fun and upbeat, making it perfect for businesses that are looking to appeal to a younger audience.
- American Electric Power Company – This is a strong name that conveys a sense of patriotism and loyalty.
- DTE Energy Company – This name is short and simple, making it easy to remember.
- Illuminate Electrical – This name is catchy and evocative, conveying the idea of an electrical company that brings light into people’s lives.
- NextEra Energy – This name is modern and forward-thinking, hinting at the innovative solutions that your business provides.
Powerful Electrical Company Names
Arc Electric – Derived from the electrical term “arc,” this name symbolizes the powerful, visible discharge of electricity that illuminates and energizes.
Wattage Worx – Combining “wattage,” a measure of electrical power, with a modern spelling of “works,” this name conveys both technical expertise and contemporary style.
Short Circuit Solutions – This clever name acknowledges potential electrical problems while immediately positioning your company as the solution provider.
Voltage Buzz Electricals – Evokes the sensory experience of electricity with “buzz,” suggesting an energetic, responsive service that customers can feel.
Prime Power Pros – “Prime” suggests excellence and priority service, while “Power Pros” establishes expert status in the electrical field.
Current Master Electricians – Playing on the dual meaning of “current” as both electrical flow and contemporary relevance, positioning your team as masters of the trade.
Ampere Apparatus Company – With scientific terminology, this name projects technical knowledge and professional equipment expertise.
Voltage Ventures Corporation – Suggests a forward-thinking company that approaches electrical work as innovative ventures rather than routine tasks.
Spark Solutions – Simple yet effective, conveying the initial spark that starts every electrical process and the solutions your company provides.
Power Pro Electric – Direct and professional, establishing expertise (“Pro”) in the fundamental service (“Power”) you provide.
Wired Wizards – Combines technical terminology with magical mastery, suggesting electrical work that seems almost magical in its effectiveness.
ElectraTech – A modern fusion name blending “electrical” with “technology,” perfect for companies emphasizing cutting-edge approaches.
Current Connections – Emphasizes the essential role of establishing proper electrical connections, with a subtle reference to staying current with industry developments.
Jolt Electric Co. – “Jolt” suggests energy, speed, and responsiveness—qualities customers value in electrical service providers.
Amped Up Electrical – “Amped Up” conveys enthusiasm and high energy, suggesting a company that brings extra effort to every project.
Lighting Innovations – Emphasizes the creative, forward-thinking aspects of electrical work, particularly appealing to customers seeking modern solutions.
Volt Vanguard – Positions your company at the forefront of the industry, a pioneer leading the way in electrical services.
Energy Efficient Solutions – Directly addresses contemporary concerns about energy usage, appealing to environmentally conscious consumers.
Circuit Breakers Inc. – References essential safety equipment while suggesting the ability to “break through” complex electrical problems.
Shockwave Electric – Dramatic and memorable, suggesting powerful impact and transformative service capabilities.
Bright Spark Electricians – Combines visible evidence of electricity with implications of intelligence and quick thinking.
Mega Watts Electric – The prefix “mega” immediately communicates scale and capacity for handling significant electrical projects.
Illuminex Electrical Services – A modern, invented name with roots in “illumination,” suggesting both lighting and bringing clarity to electrical issues.
Lightning Bolt Contractors – Natural imagery creates immediate associations with speed, power, and impact in electrical services.
Fuse Force Electric – Alliterative and dynamic, referencing electrical components while suggesting strength and capability.
Cool Electrical Business Names
Voltage Visionaries – Positions your company as forward-thinking experts who see beyond immediate electrical needs to future possibilities.
Lightning Rod Specialists – Specialization names create immediate authority, with “lightning rod” evoking powerful natural electricity harnessed for protection.
Electrify Solutions – The verb “electrify” suggests transformation and excitement, promising to bring new energy to customers’ environments.
Watt Works Electricians – This playful name combines technical terminology with straightforward purpose, appealing to both technical and non-technical customers.
Power Pros Co. – Straightforward and memorable, establishing professional expertise in power management.
Kiwi Energy – Incorporating natural elements suggests eco-friendly or sustainable electrical practices, increasingly important to contemporary customers.
Five Star Electric – Immediately sets quality expectations at the highest level, making a bold promise of excellence.
Touchstone Energy – “Touchstone” historically tested precious metals’ purity, suggesting your company as the standard by which quality electrical work is measured.
Transformer Shop – References essential electrical equipment while suggesting transformation—exactly what good electrical work provides.
Venus Electric Co – Celestial names add intrigue and memorability, with Venus as the brightest planet symbolizing brilliance in your electrical work.
Persistent Energy Partners – Suggests reliability and endurance, qualities highly valued in electrical service providers.
High Tech Electric – Directly communicates advanced technological approaches to electrical work, appealing to customers seeking cutting-edge solutions.
Icon Electro – “Icon” suggests exemplary status and recognition, positioning your company as a standout in the industry.
Radiant Energy – Evokes both the visible effects of quality electrical work and a positive, glowing business reputation.
Code Green Solar – Combines regulatory compliance with environmental consciousness, perfect for companies specializing in renewable energy solutions.
Power Progress – Suggests forward movement and improvement, ideal for companies focused on upgrading and modernizing electrical systems.
Smart Energy – Taps into contemporary interest in intelligent, efficient energy solutions, particularly appealing for home automation specialists.
Megasphere Electric – Creates an impression of comprehensive coverage and capability, suggesting no electrical project is too complex.
Gigawatt – Simple yet technical, instantly communicating scale and capacity with a single, powerful industry term.
Mars Electric – Celestial naming creates associations with exploration and new frontiers in electrical services.
City Light – Urban-focused and straightforward, ideal for companies specializing in municipal or commercial lighting projects.
North House Power Corp – Directional elements add geographic character while “house” suggests residential specialization.
Pacific Power – Regional naming creates immediate geographic associations while suggesting the calm reliability of the ocean.
Chain Electric Company – Suggests interconnection and strength, qualities that translate well to electrical system integrity.
Elexcellence – A creative portmanteau blending “electrical” with “excellence,” communicating superior quality.
Catchy Electrical Company Names
Wizz Power Co – The playful “wizz” suggests speed and expertise, creating an energetic, memorable business identity.
Light Station Electric Supply – Evokes the reliability and essential service of a lighthouse, positioning your company as a beacon in the electrical industry.
Live Wire Electrical Services – “Live wire” cleverly references both electrical terminology and an energetic, responsive approach to service.
Arc Angel Electricians – This creative name combines electrical terminology with protective imagery, suggesting guardians of electrical safety.
Absolute Power Electric – Projects confidence and comprehensive capability, appealing to customers seeking definitive electrical solutions.
Atomic Electrical – Suggests fundamental, molecular-level expertise with electrical systems, with a powerful, scientific resonance.
Copperhead Electric – References essential electrical conductor material (copper) with striking imagery that enhances memorability.
Ignition Electricians – Focuses on the critical starting point of electrical processes, positioning your company at the beginning of successful projects.
Spark Solutions – Combines the initial element of electricity with problem-solving, creating a natural connection to the service provided.
Amped Up Innovations – Suggests a company that not only handles standard electrical work but brings new, energized ideas to every project.
Illuminate Electrical Services – Focuses on the end result of electrical work—bringing light—with an elegant, sophisticated tone.
Wired Wizards – Combines technical references with magical expertise, suggesting electrical work that amazes customers with its effectiveness.
Thunderbolt Technologies – Natural imagery creates immediate associations with power and impact, suggesting dramatic results.
Energize Electric – The active verb communicates revitalization, appealing to customers seeking to improve existing electrical systems.
Shockwave Electric – Dramatic and attention-grabbing, suggesting powerful transformation and immediate impact.
Dynamo Electric – References historical electrical generation while suggesting energetic, dynamic service approaches.
Plug & Play Electrical – Borrows technology terminology suggesting simplicity and ease, appealing to customers seeking hassle-free solutions.
Power On Electrical Solutions – Focuses on the essential outcome—getting power functioning—with straightforward clarity.
Solar Specialists – Specialization naming creates immediate authority in renewable energy, increasingly important to environmentally conscious consumers.
Voltage Vanguard – Positions your company at the leading edge of the industry, suggesting pioneering approaches to electrical services.
Zap Electricians – Short, punchy, and onomatopoeic, creating immediate associations with electrical energy and quick service.
Brighten Up Electrical – Communicates the transformative, mood-enhancing effects of quality lighting and electrical work.
Sparks Fly Electric – Suggests both technical proficiency and the exciting, almost magical results of excellent electrical services.
Power Up Electric – Gaming terminology creates contemporary appeal while clearly communicating the service provided.
Shocking Service – Playful double meaning turns a potentially negative electrical term into a promise of surprisingly excellent service.
Creative Electrical Business Names
Energized Solutions – Directly states the benefit provided—solutions that bring energy—with a positive, active tone.
Fuse Factory Electric – Alliteration enhances memorability, while “factory” suggests systematic, efficient production of electrical solutions.
Ohm Force Electricians – Incorporates electrical measurement terminology with “force,” suggesting power and capability.
Bright Sparks Electricals – This dual-meaning name suggests both the visible evidence of electricity and the intelligent team behind your services.
The Illumination Group – Expands beyond basic electrical work to the end result—illumination—positioning your company as providers of light and clarity.
Flash Electrics – Quick, bright, and memorable, suggesting speedy service that makes an immediate impact.
Circuit Logic – Combines technical terminology with analytical thinking, appealing to customers who value intelligent approaches to electrical work.
Watts Up Electricals – A conversational, approachable play on words that makes your company seem friendly while still referencing electrical terminology.
Electric Avenue LLC – References popular culture while creating a clear business identity centered on electrical expertise.
The Electric Company – Sometimes simplicity is most effective—this straightforward name is instantly clear and positions your business as the definitive provider.
High Voltage Professionals – Combines technical terminology with professional status, communicating expertise in complex electrical systems.
Wired Wizards Electricals – The alliteration enhances memorability while magical references suggest exceptional skill and impressive results.
Power Surge Solutions – Transforms a potential electrical problem into an opportunity to demonstrate problem-solving expertise.
Solar Powerful – Creative word arrangement creates distinctive phrasing while clearly communicating renewable energy specialization.
Power Professionals – Straightforward and authoritative, establishing immediate expertise credentials in the electrical field.
Energy Tree – Natural imagery creates associations with growth, branching capabilities, and sustainable approaches to electrical services.
Atomic Charge – Scientific terminology suggests fundamental, molecular-level expertise with electrical systems.
Surge Solutions – Focused problem-solving name that directly addresses a common electrical concern for customers.
Elec Tricks – Playful wordplay suggests both electrical expertise and clever, innovative approaches to electrical challenges.
Harmonious Electrical – Suggests balanced, well-integrated electrical systems that function together perfectly.
Influx Electrics – References electrical current flow while suggesting an abundance of expertise and capability.
HighBar Electricals – Suggests elevated standards and superior quality, setting expectations for premium service.
Solarix Systems – Modern, invented name with technical resonance, ideal for companies specializing in solar electricity.
Static Solutions – Clever transformation of a potential electrical problem into a promise of resolution and expertise.
Flux Electric – Technical terminology creates industry authority while the brevity enhances memorability.
Unique Electrical Company Names
True Blue Electricians – Combines trustworthiness (“true blue”) with a color often associated with electricity in visual representations.
Voltage Ventures Corporation – Suggests exploration and innovation in the electrical field, appealing to customers seeking creative solutions.
Bright Ideas Electric – Positions your company as thoughtful problem-solvers whose electrical work begins with intelligence and creativity.
Circuit Breakers Inc. – Cleverly references both electrical components and the company’s ability to “break” through problems with effective solutions.
Supercharged Solutions – The prefix “super” immediately elevates your services above standard offerings, promising enhanced results.
Amped Sparks – Combines multiple electrical references for a name that’s unmistakably industry-related yet distinctive.
Electric Edge – Suggests both electrical expertise and a competitive advantage, positioning your company at the cutting edge of the industry.
Circuit Crafters – Introduces an artisanal element to electrical work, suggesting careful, skilled craftsmanship rather than routine service.
Energy Emporium – Creates the impression of a comprehensive marketplace for all energy-related needs, suggesting variety and abundance.
Fuse Fusion – Alliterative and suggestive of both electrical components and innovative combining of approaches for optimal results.
ElectraElite – Creative portmanteau suggesting superior, elite-level electrical services with a modern, distinctive sound.
Power Pulse – Evokes the rhythmic, reliable flow of electricity when systems are properly installed and maintained.
Enigma Electric – Introduces an element of mystery and intrigue, suggesting electrical solutions that might seem magical to customers.
Ampere Architects – Positions your team as designers and builders of electrical systems, not merely installers or repair technicians.
Lumen Labs – Technical terminology suggests scientific approach and lighting specialization, with alliteration enhancing memorability.
Dynamo Design – Combines historical electrical terminology with creative planning emphasis, ideal for custom electrical system designers.
Spark Innovations – Focuses on creativity and new approaches to electrical challenges, appealing to customers seeking fresh solutions.
Illuminex Solutions – Modern, invented name with roots in “illumination,” suggesting both lighting expertise and bringing clarity to electrical issues.
Shockwave Systems – Dramatic imagery creates immediate impact, suggesting powerful transformation through electrical services.
Watt Wizardry – Combines technical terminology with magical mastery, suggesting extraordinary skill in electrical services.
ElectriCore – Suggests foundational expertise, positioning your company at the essential center of electrical solutions.
Sparksmiths – Introduces artisanal craftsmanship to electrical work, suggesting skilled creation rather than mere installation or repair.
Lightning Logic – Natural electrical imagery combined with analytical thinking, appealing to customers who value intelligent approaches.
GridLink Electricals – References electrical distribution infrastructure while suggesting connectivity and comprehensive coverage.
LiveWire Electrika – Creative variation on a common electrical term, adding distinctive character while maintaining industry relevance.
Location-based Electrical Business Names
Anderson Electric & Solar – Combines a recognizable local name with service offerings, creating immediate geographic connection.
Dayton Electric Company – Straightforward geographic identification creates local authority and community connection.
Brooklyn Electric – Urban location names often carry distinctive character associations that transfer to your business identity.
Santa Cruz Electricians – Coastal locations can suggest relaxed reliability, combining professional services with approachable attitudes.
Austin Electric Solutions – Cities with distinctive personalities lend their character traits to businesses bearing their names.
Chicago Electrical Services – Major metropolitan areas convey scale and capability to handle significant electrical projects.
Boston Electricians Inc. – Historic cities add an element of established tradition and longstanding expertise to your business identity.
Houston Electric – Energy-industry cities create natural associations with power expertise and industrial capability.
San Francisco Electric Co. – Tech-hub cities suggest innovation and cutting-edge approaches to electrical services.
Seattle Electric & Lighting – Regional identification helps target local customers seeking providers familiar with area-specific requirements.
Tampa Bay Electrical Company – Coastal regions often carry associations with resilience against environmental challenges, valuable for electrical services.
Denver Electric Company – Mountain regions suggest reliability in challenging conditions, a valuable association for essential services.
Phoenix Energized Solutions – Desert locations can suggest heat resistance and durability, positive attributes for electrical systems.
Detroit Electrical Pros – Industrial cities carry associations with manufacturing expertise and robust engineering.
Sacramento Electric Solutions – Capital cities suggest administrative expertise and regulatory compliance, important in electrical services.
Cleveland Power Professionals – Midwest locations often suggest straightforward reliability and strong work ethic.
New York City Electrical Company – Major metropolitan identification suggests capability to handle complex, high-pressure projects.
Indianapolis Electricians – Central locations suggest accessibility and responsiveness, valuable service provider qualities.
Nashville Electrical Services – Cities with distinctive cultural identities lend their character to businesses bearing their names.
Orlando Electric & Lighting Co. – Tourism destinations suggest experience with diverse projects and international standards.
Pittsburgh Electric Solutions – Industrial heritage cities suggest durability and proven approaches to electrical challenges.
St Louis Electrical Professionals – River cities create associations with connectivity and flow, translating well to electrical concepts.
Atlanta Electrical Solutions – Transportation hub cities suggest connectivity and networked expertise, valuable in electrical services.
Los Angeles Electric Services – Entertainment capitals suggest experience with specialized, high-profile electrical projects.
Dallas/Fort Worth Electricians – Dual-city identification suggests expanded service area and comprehensive regional coverage.
Humorous Electrical Company Names
Shock & Awe Electricians – Playfully references electrical terminology while promising impressive results that will amaze customers.
Power Surge Supremes – The slight exaggeration creates memorable branding while still communicating electrical expertise.
The Circuit Masters – Straightforward expertise with a slightly theatrical flair that makes the company more memorable than purely functional names.
The Power Bros – Creates a personable, approachable identity, suggesting a family business with personal investment in quality.
Voltage Vixens – Unexpected and memorable, this name could work particularly well for women-owned electrical businesses looking to stand out.
Arc Angels Electricians – The religious reference creates a guardian image, suggesting protection and higher standards of service.
Breaker Boys Electric Company – Historical reference with a contemporary application, creating distinctive character for your business.
Sparkly Energy – Unexpectedly lighthearted for the industry, potentially appealing to residential customers seeking approachable service providers.
Copperhead Currents – Combines electrical conductor material with striking imagery for enhanced memorability.
Electrifying Solutions – Slightly hyperbolic but effective in communicating the transformative impact of quality electrical work.
Static Shock Specialists – Transforms a potential electrical problem into an area of expertise, with alliteration enhancing memorability.
Electriquipo – Creative language fusion creates a distinctive, multicultural appeal while maintaining electrical industry relevance.
Ample Amps Co. – Alliterative and suggestive of abundant capacity, promising more than adequate electrical service.
Brothers Bright Electric Co. – Family business naming creates personal accountability associations, valuable in service industries.
Preston Link ‘n Light Inc. – Combines personal naming with electrical function, creating distinctive character and clear service identification.
Blinding Lights Co. – Slightly hyperbolic but effective in communicating the impressive visual impact of quality lighting installation.
Standard Spark Co. – The contrast between “standard” and the excitement of a “spark” creates interesting tension in this memorable name.
No-Shorts Electric – Clever industry pun transforms a potential electrical problem into a promise of problem-free service.
Up2Code Conductors – Contemporary text-speak combines with regulatory compliance and electrical terminology for a modern, distinctive name.
Reel Power Company – Playful spelling creates distinctive character while maintaining clear electrical service identification.
Dunn Right Electronics – Name-based pun suggests completed work that meets quality standards, a key customer concern.
Elektrology – Creative terminology suggests scientific expertise in electrical matters with a distinctive, memorable sound.
Charged Electricians Inc. – Suggests both electrical expertise and energetic, motivated service providers ready to tackle projects.
Limelight Electricals – Historical lighting reference creates theatrical associations, suggesting dramatic transformation through lighting.
The Zappy Guys – Casual, approachable naming creates friendly identity while maintaining clear electrical service associations.
Professional Electrical Business Names
Quality Electrical – Sometimes the most direct approach is most effective—directly stating your commitment to excellence.
Reliable Electricians Solutions – Immediately addresses the primary customer concern in electrical services: reliability.
Certified Electricians Inc. – Emphasizes credentials and official qualifications, important trust factors in technical services.
Capital Electrical Experts – “Capital” suggests both principal status and financial stability—reassuring qualities in service providers.
Catalyst Electricians – Positions your company as the essential element that initiates positive change in electrical systems.
Professional Electric Co. – Sometimes the most direct approach is most effective—clearly stating the professional nature of your services.
Expert Electrical Services – Establishes authority immediately, appealing to customers seeking demonstrated expertise.
Universal Electric Solutions – Suggests comprehensive capability to address any electrical need, anywhere—expansive and confident.
Advanced Electrical Contractors – “Advanced” positions your company ahead of competitors, suggesting superior methods and results.
Total Electric Co Inc – “Total” promises comprehensive service, eliminating customer need to seek multiple providers.
Integrity Electric Incorporated – Addresses character qualities that matter in home services, where trust is essential to customer choice.
Innovative Power Solutions – Emphasizes creative problem-solving and forward-thinking approaches to electrical challenges.
Superior Electrical Solutions – Direct quality claim establishes high expectations and confidence in service delivery.
Proven Power Connections – “Proven” suggests established track record and demonstrated reliability, important customer considerations.
Quality Electric Professionals – Directly addresses the most fundamental customer concern—quality workmanship in electrical services.
Five-Star Electricians – Rating terminology immediately establishes highest quality expectations and customer satisfaction commitment.
Master Electric Services – “Master” suggests highest level of skill and expertise, appealing to customers seeking experienced professionals.
Precision Electricians Inc – Emphasizes careful, exact workmanship—particularly valuable in complex electrical installations.
Professional Power Systems – Establishes both professional status and systematic approaches to electrical work.
Omega Electric Company – The final letter of the Greek alphabet suggests comprehensive, ultimate electrical solutions.
Efficient Electricals Corp – Addresses contemporary concerns about energy usage and optimization, appealing to cost-conscious customers.
Safe & Secure Electricians – Directly addresses fundamental safety concerns inherent in electrical work, establishing trust priority.
Flair Electrical Experts – Suggests distinctive, stylish approaches to electrical work, particularly appealing for decorative lighting specialists.
Modern Electrical – Positions your company at the contemporary edge of the industry, suggesting updated approaches and technology.
Platinum Electricians – Precious metal reference suggests highest quality and value, establishing premium service expectations.
Guidelines for Creating an Electrical Company Name
When it comes to coming up with an electrical company name, there are a few guidelines that you should follow:
- Simplicity: Choose a name that is easy to pronounce, spell, and remember. This helps customers easily recognize and recall your electrical company.
- Memorable: In a world of information overload, a simple yet memorable name will stick in customers’ minds. Make sure your name stands out and leaves a lasting impression.
- Uniqueness: Differentiate your business from competitors by selecting a unique name. A distinctive name helps your company stand out in a sea of generic terms.
- Relevance: Ensure your name is relevant to the electrical industry so customers immediately understand the services you offer. A name that reflects your specialization helps establish credibility.
- Future-proofing: Choose a name that can adapt to future expansions of your business. This allows you to grow without the need for rebranding. Plan for long-term success.
- Industry Terminology: Incorporate electrical industry terms into your name to convey expertise and attract the right audience. Avoid using corporate jargon that may be confusing to customers.
- Punctuation-Free: Register the name without any punctuation marks. This simplifies the process and makes it easier for customers to find your company online.
- Positive Tone: Stay away from negative words or connotations in your name. Opt for a name that conveys positivity and aligns with your brand values.
The Powerful Circuit: Choosing Your Electrical Business Name
Your company name is like a bridge connecting your business to your customers. It needs to clearly show what you do and help people remember you.
When picking a name from this list, think about what makes your business special. Names like “Ampere Architects” sound technical and expert. Names like “Bright Spark Electricians” feel friendly and easy to approach.
Including City names within your brand show you’re part of the local community, while funny names can make people smile and remember you.
Try out different names with friends or family who might be like your customers. Watch how they react – do they understand what your business does right away? Do they like the name?
Your business name is the first thing people learn about you. It starts the relationship with your customers. Choose a name that makes a good first impression and tells people why they should call you instead of someone else.
